A New Standard

There’s this really interesting concept in consumer behavior known as “anchoring.” It’s the idea that once a consumer knows of a certain data point (like, an original price of an item) they automatically anchor to that number, and compare all other data to it.

It’s why you’re likely to think of a percentage-off sales price as an actual sale.
It’s why you might order the second-highest priced menu item, to consider yourself elite without spending the biggest bucks.

​Doesn’t that make you feel manipulated?

Anchoring relates REALLY well to our perceptions of ourselves, and therefore, what we’re going to do with ourselves. I can’t really say for you what your anchor might be, but try thinking about it. What have you assumed to be? What have you relied on as truth - that in actuality might literally be something someone told you once, and you might have happened to remember it? What have your parents told you you need to do? What has society told you you need to do? What has your major, your school, your neighborhood, your best friend, your boss, your personality type test results told you to do?

What have YOU told you to do? 

I’ve assumed I’m a go getter type and therefore have no business doing “nothing” and relaxing for the heck of it. I’ve assumed I’ll always have acne and there’s nothing more to it. I’ve assumed being interested in social media marketing isn’t a smart or fulfilling job and there’s no way I can make it to sound that way, but I can't help wanting to do it. I’ve assumed I’m not good at X, at Y, and at Z. And UGH ! Where the heck has that gotten me? Day 1. Over and over again.

If you release your anchor, started a mindfully awake Day 1, and then continued... imagine where you might drift. All of a sudden it’s Day 365 and you’ve started a podcast, run a half marathon, and moved across the country. Idk!! The world is big!!

There is no standard except grace. Stop expecting something that wasn’t ever a decision in the first place, and start soaking yourself in truth and creativity. Believe in the itch to go do something, or don’t do anything at all. Whatever it is: listen. Mmmmm hmmm things are about to get FUN ☀️

​love, chlo